Lowe's
Senior Marketing Manager - Loyalty Promotions
Mooresville, NC (SSC) 1999 · In-Office · Manager · Full-time · Posted Oct 30, 2026
- Experience
- 8-10 years of general marketing experience; 5 years in retail, promotions strategy, or related growth strategy roles; 5 years of brand or integrated marketing leadership experience.
- Education
- Bachelor’s degree in Business Administration, Merchandising, Marketing or relevant field or equivalent years of experience in lieu of education requirement, if applicable.
About the job
Defines and executes loyalty-member promotional strategy across the customer lifecycle to improve customer lifetime value, retention, engagement, and sales.
What you'll do
- Owns the promotional roadmap, including personalized offers, measurement, and optimization.
- Leads strategy for Member Week and other marquee loyalty events.
- Partners across marketing and business teams and develops a team of assistant marketing managers.
What they ask for
- Bachelor’s degree in Business Administration, Merchandising, Marketing or relevant field, or equivalent years of experience in lieu of education requirement, if applicable.
- 8-10 years of general marketing experience.
- 5 years of experience in retail, promotions strategy, or related growth strategy roles; 5 years of brand or integrated marketing leadership experience for consumer brands or retailer.
- Experience building and executing promotional strategy at scale, with strong analytical expertise designing measurement frameworks and evaluating incremental impact.
Nice to have
- Experience working cross-functionally with Product, Tech, Merchandising, and Finance teams.
- Ability to balance strategic thinking with operational execution.
Model-written summary · the original posting is authoritative