Director of Marketing, Strategic Accounts

What you'll do

• Develop and execute account marketing strategies and coordinated customer engagement programs across the account lifecycle.
• Create customer advocacy, executive engagement, and co-marketing programs, including case studies, events, and Voice of Customer initiatives.
• Equip account teams with enablement and expansion campaigns; coordinate ABM, segmentation, and performance tracking with cross-functional partners.

What they ask for

• 10+ years in B2B marketing focused on account-based, customer, field, or lifecycle/expansion marketing, including at least 3 years in people leadership.
• Experience marketing to complex enterprise accounts with long sales cycles, multi-stakeholder buying committees, and expansion-driven revenue motions.
• Track record driving cross-sell, upsell, and product adoption through marketing programs, with demonstrable impact on expansion pipeline or revenue.
• Proficiency with Salesforce and Marketo or HubSpot; familiarity with ABM platforms such as Demandbase or 6Sense.

Nice to have

• Experience in fintech, payments, embedded finance, SaaS, or financial services.
• Experience coordinating regional programs and adapting events, language, and marketing assets to local cultural contexts.

Pay

$200,000 - $250,000 USD base salary; $207,000 - $258,800 USD base salary; $214,100 - $267,600 USD base salary

Tools

Salesforce, Marketo, HubSpot, Demandbase, 6Sense