Microsoft
Senior Director Gaming - Measurement and Insights
$156K–$304K
New York, NY +3 · On-site · Director · Full-time · Posted Aug 28, 2026
- Location
- New York, NY
Redmond, WA
San Francisco, CA
Mountain View, CA - Experience
- 8+ years with a bachelor’s degree, 6+ years with a master’s degree, or 5+ years with a doctoral degree in data science, research, marketing, or business-related roles; or equivalent experience. Preferred: 10+ years leading relevant teams in digital advertising.
- Education
- Bachelor’s, master’s, or doctoral degree in Business, Marketing, Economics, Social Sciences, Statistics, or a related field; or equivalent experience.
About the job
Leads gaming measurement, insights, and data science to demonstrate advertising ROI, inform product decisions, and shape measurement practices for gaming advertising.
What you'll do
- Define and execute measurement and insights strategy across sales, marketing, and product; engage senior clients on measurement topics including MMM and MTA.
- Advocate for customer measurement needs with game studios, platforms, and advertising product teams, translating results into product recommendations.
- Lead and develop researchers and analytics professionals, maintain operational rigor and stakeholder SLAs, and serve as an industry thought leader.
What they ask for
- Bachelor’s degree in a related field and 8+ years of relevant experience; OR master’s degree and 6+ years; OR doctoral degree and 5+ years; OR equivalent experience.
- Ability to meet required Microsoft, customer, and/or government security screening requirements, including the Microsoft Cloud Background Check.
Nice to have
- 10+ years leading measurement, research, and/or insights teams in digital advertising; experience in gaming and/or CTV ecosystems.
Pay
USD $155,800 - $277,200 per year (base salary); USD $202,400 - $303,600 per year (base salary)
Tools
Media Mix Marketing (MMM), Multi-touch Attribution (MTA)
AI focus
Preferred experience includes knowledge of emerging measurement frontiers such as AI; no specific AI development work is stated.
Model-written summary · the original posting is authoritative