Noom
Director, Content Strategy
$149K–$195K
New York, New York, United States +3 · Director · Full-time · Posted Oct 15, 2026
- Location
- New York, New York, United States
Princeton, New Jersey, United States
New York, New York, United States
Princeton, New Jersey, United States - Experience
- 8+ years of relevant experience, including 1–2 years of direct management experience.
About the job
Leads the strategy, roadmap, and execution of health and behavior-change content across Noom’s member experience, managing a small team and partnering across functions.
What you'll do
- Set content strategy and lead content for product launches, curriculum, articles, challenges, recipes, and other member experiences.
- Develop and edit content grounded in behavior-change science; maintain editorial quality, accuracy, and brand voice.
- Manage and develop a small team, align cross-functional partners, use data to improve content, and build AI-assisted workflows.
What they ask for
- 8+ years of relevant experience, including 1–2 years of direct management experience.
- Content strategy leadership in a complex consumer digital product, with measurable impact across multiple content surfaces.
- Experience applying behavior-change science or psychology-based approaches to digital content and experiences.
- Hands-on writing and editing; experience using data and research to guide content decisions and measure engagement or conversion.
Nice to have
- Experience in a regulated or highly complex industry.
- Hands-on experience applying AI tools to content workflows to improve speed and quality.
Pay
$149,000–$195,000 USD base salary
Tools
CBT, AI
AI focus
Build and scale AI-assisted content workflows to improve team speed while maintaining quality.
Model-written summary · the original posting is authoritative