Nubank
Community-Led Growth Senior Specialist
Miami · Hybrid · Senior · Full-time · Posted Aug 25, 2026
About the job
Build organic acquisition and engagement through third-party communities, translating community insight into culturally native content, channel experiments, and credible measurement.
What you'll do
- Find, activate, and grow presence in community channels such as WhatsApp/Telegram groups, Facebook groups, Reddit, and diaspora forums.
- Create community-native content and run test-and-learn campaigns with the Growth Product Manager.
- Develop proxy measurement approaches and no-code/low-code automation in partnership with Business Analytics and Product.
What they ask for
- Experience in growth, community, or lifecycle marketing, including direct ownership of closed-community or grassroots acquisition in consumer, fintech, or marketplace businesses.
- Track record contributing to attribution workarounds for channels with incomplete or no native tracking.
- Cultural fluency with LatAm and/or EU audiences, particularly expat, diaspora, or global-professional segments.
- Fluency in English.
Nice to have
- Portuguese and/or Spanish proficiency; French, German, or Italian is a plus.
- Experience with global expansion or community-led growth companies.
Tools
WhatsApp, Telegram, Facebook, Reddit, GEO/generative-engine optimization
AI focus
Build or guide no-code/low-code AI automation for growth tooling and evaluate AI initiatives for ROI, effort, and risk; AI-enabled tools may support recruitment evaluation, but humans make final decisions.
Model-written summary · the original posting is authoritative