OpenAI
Growth - Digital Marketing (Business)
$239K–$325K
San Francisco +1 · Hybrid · Full-time · Posted Jul 22, 2026
- Location
- San Francisco
New York City - Experience
- 8+ years in B2B growth, demand generation, or performance marketing; 6+ years leading paid marketing across channels.
About the job
Leads global B2B paid marketing to drive acquisition and measurable growth across self-serve, product-led, and sales-assisted customer journeys.
What you'll do
- Own paid-channel strategy, planning, budgets, forecasting, and performance across global B2B audiences.
- Optimize full-funnel programs and partner with Sales and GTM teams to align campaigns with revenue priorities and customer journeys.
- Drive experimentation, measurement, and AI-enabled workflows for creative, targeting, reporting, and optimization.
What they ask for
- 8+ years of B2B growth, demand generation, or performance marketing experience.
- 6+ years of hands-on paid marketing leadership across Paid Search, Paid Social, Programmatic, and Affiliate.
- Track record of scaling B2B paid programs with measurable impact on qualified demand, pipeline, or revenue.
- Experience across self-serve, product-led, and sales-assisted journeys and SMB, mid-market, and enterprise segments.
Pay
$239K – $325K USD base salary
Tools
Paid Search, Paid Social, Programmatic, Affiliate, CRM, marketing automation, attribution, BI systems
AI focus
Build AI-enabled creative, targeting, reporting, and optimization workflows that increase iteration velocity while maintaining quality and control.
Model-written summary · the original posting is authoritative