Panera Bread
Director, Digital & Loyalty Analytics
$177K–$202K
Newton Support Center · Director · Full-time · Posted Aug 13, 2026
- Experience
- 8+ years of progressive experience in Data & Analytics, with an emphasis on Loyalty, CRM, or Digital E-Commerce.
- Education
- Bachelor’s degree in a quantitative field required.
About the job
Leads analytics strategy for Panera’s digital ecosystem, including loyalty, CRM, and e-commerce, to drive customer growth and quantify business impact.
What you'll do
- Partner with Marketing, Digital, and CRM leaders to optimize loyalty and campaign performance, guest retention, and lifetime value.
- Measure the financial impact of promotions and digital features; design experimentation frameworks for ongoing optimization.
- Query and validate customer data, collaborate on data platforms and tracking, communicate insights to executives, and develop junior analysts.
What they ask for
- Strong SQL proficiency and ability to independently query large relational databases and explore data.
- Deep knowledge of customer analytics, including CLV, churn prediction, incrementality testing, segmentation, and lifecycle mapping.
- Strong executive communication skills and understanding of corporate finance, retail P&L drivers, and promotional unit economics.
- Bachelor’s degree in a quantitative field, including Industrial Engineering, Business Analytics, Statistics, Computer Science, Economics, or Finance.
Nice to have
- QSR, Retail, or Hospitality experience.
Pay
$177,243 - $202,056 annually (base salary)
Tools
SQL
Model-written summary · the original posting is authoritative