Pelago
Lifecycle Marketing Manager
$125K–$135K
New York, NY +1 · Manager · Full-time · Posted Aug 28, 2026
- Location
- New York, NY
Manhattan, New York, United States - Experience
- 6+ years of experience in lifecycle, retention, or CRM marketing.
About the job
Own Pelago’s renewal messaging and reporting to improve retention, while supporting broader member lifecycle marketing.
What you'll do
- Run the renewal messaging cadence, including timing, sequencing, and content, and own its renewal and revenue metric.
- Build proactive lifecycle and renewal reporting, define performance measures, and ensure the underlying data is trustworthy.
- Support activation and engagement initiatives and partner with Product and Client Marketing on lifecycle communications.
What they ask for
- Experience in lifecycle, retention, or CRM marketing.
- Experience in B2C or B2C2B environments.
- Track record of revenue-driving metric ownership.
- Experience designing segmented, cadence-based communication programs and building actionable reporting.
Nice to have
- Healthcare, subscription, or other renewal-dependent business model experience.
- Experience with Iterable, Braze, or other consumer engagement platforms.
Pay
$125,000 — $135,000 USD (base salary)
Tools
Iterable, Braze
Model-written summary · the original posting is authoritative