PMG
Client Strategy Lead - Media
Dallas, TX +3 · Full-time · Posted Mar 12, 2024
- Location
- Dallas, TX
Chicago Office
Dallas, Texas
New York, New York - Experience
- 4+ years in Client Strategy.
- Education
- Bachelor’s degree or equivalent work experience.
About the job
Leads client relationships and develops, manages, and optimizes omnichannel media strategies and campaigns to meet client goals.
What you'll do
- Build client relationships and create tailored full-funnel media plans across digital and traditional channels.
- Manage campaign budgets, performance reporting, testing, and optimization in collaboration with media, analytics, and creative teams.
- Present strategic plans and insights to clients and coordinate delivery across internal teams and external partners.
What they ask for
- 4+ years of experience in Client Strategy.
- Bachelor’s degree or equivalent work experience.
- Strong knowledge of integrated marketing strategy and media planning.
- Experience translating campaign performance and analytics into actionable insights.
Tools
Keynote, PowerPoint
AI focus
Access to enterprise AI tools and ongoing training to use AI effectively, creatively, and responsibly; no specific AI job duties are stated.
Model-written summary · the original posting is authoritative