PMG
Influencer & Branded Content Director
Dallas, TX +4 · Director · Full-time · Posted Mar 31, 2026
- Location
- Dallas, TX
New York, NY
Chicago, IL.
Chicago Office
Dallas, Texas - Experience
- 8+ years in Influencer & Branded Content, including 3+ years of leadership experience.
- Education
- Bachelor’s degree or equivalent work experience.
About the job
Sets the strategy and leads the team, client programs, partnerships, and measurement for PMG’s influencer and branded content discipline.
What you'll do
- Define the discipline’s vision, goals, channel priorities, measurement expectations, and growth opportunities; lead and develop the team.
- Develop and oversee influencer and branded content campaigns, connecting creator strategies to client objectives and measurable outcomes.
- Build relationships with creators, agencies, publishers, and platform partners; establish frameworks and measurement standards.
What they ask for
- 8+ years of experience in Influencer & Branded Content, including 3+ years of leadership experience.
- Advanced expertise in content creation and influencer marketing strategy.
- Experience in contract review and proposal development, including partnership negotiations.
- Proficiency with influencer management dashboards, social media platforms, and the broader social media ecosystem.
Tools
influencer management dashboards, social media platforms
AI focus
Access enterprise AI tools and ongoing training to use AI effectively, creatively, and responsibly.
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