PMG
SEM Director
Dallas, TX +3 · Director · Full-time · Posted Oct 8, 2026
- Location
- Dallas, TX
New York, NY
Dallas, Texas
New York, New York - Experience
- 10+ years in paid search, digital media, performance marketing, or a related field.
- Education
- Bachelor’s degree or equivalent experience.
About the job
Provides strategic leadership for paid search programs, client relationships, team development, and the evolution of PMG’s SEM practice.
What you'll do
- Lead paid search strategy, budgets, optimization, measurement, and experimentation across client programs.
- Advise senior clients and partner with cross-functional teams to connect paid search to broader business and marketing goals.
- Mentor team members and advance SEM best practices, technology adoption, automation, and efficiency.
What they ask for
- 10+ years of experience in paid search, digital media, performance marketing, or a related field.
- Advanced paid search strategy and activation expertise, including sophisticated programs tied to measurable business outcomes.
- Experience leading large or complex client engagements and developing trusted senior-client relationships.
- Advanced proficiency in data analysis, measurement, forecasting, budget management, and performance reporting.
Nice to have
- Proficiency with Microsoft Excel and Google Analytics.
- Experience integrating paid search with social, programmatic, creative, analytics, and other disciplines.
Tools
Google Ads, Microsoft Ads, Microsoft Excel, Google Analytics, Alli
AI focus
Use AI, automation, and technology to improve work quality and efficiency, streamline processes, and support faster, more informed decisions across the SEM practice.
Model-written summary · the original posting is authoritative