Growth Marketing Manager (US)

What you'll do

• Build reusable campaign workflows and run integrated campaigns from targeting through execution and pipeline accountability.
• Create cohort-based nurture journeys; improve onboarding, manage the monthly newsletter, and oversee the startup program.
• Use signals, scoring, AI tools, and connected workflows to target audiences and execute campaigns; develop technical product storytelling with Product Marketing.

What they ask for

• 3–5+ years in demand generation, growth marketing, or lifecycle marketing, running end-to-end campaigns in B2B tech.
• Hands-on experience building, measuring, and optimizing cohort-based email and in-app nurture programs.
• Ability to build workflows, pull and shape data, create lists and scoring, and work with signal and scoring tools.
• Familiarity with agentic approaches and connected, automated workflows.

Nice to have

• Experience marketing to technical audiences or for open-source products.
• Familiarity with Common Room, Inflection, HubSpot, Salesforce, or Amplemarket; experience with open-source-to-paid or product-led growth motions.

Tools

Common Room, Inflection, HubSpot, Salesforce, Amplemarket

AI focus

Use AI tools and automation to build and execute campaigns efficiently, identify target audiences and next-best actions, and make content and signals legible to agent-driven discovery tools.