Range
Marketing Analytics Lead
$100K–$210K
New York City · On-site · Full-time · Posted Oct 2, 2026
- Experience
- 5 years of analytics experience with a bachelor’s degree, or 4 years with a relevant master’s degree; 4 years in marketing analytics focused on paid media. Other listed skills require any amount of experience.
- Education
- Bachelor’s degree, or foreign equivalent, in Economics, Statistics, Mathematics, Data Science, or a related quantitative field; alternatively, a master’s degree in one of these fields.
About the job
Own marketing data infrastructure, reporting, and analytics to guide and optimize growth strategies across paid and organic channels.
What you'll do
- Analyze campaign performance across channels and assess attribution, A/B tests, and spend efficiency.
- Build data pipelines and automated KPI dashboards; use SQL and Python for analysis and modeling.
- Partner with marketing, content, organic, and engineering teams to improve targeting, campaign performance, and data accuracy.
What they ask for
- Bachelor’s degree or foreign equivalent in a quantitative field plus 5 years of analytics experience, or a relevant master’s degree plus 4 years of analytics experience.
- 4 years of marketing analytics experience, emphasizing paid media performance.
- Experience with SQL and Python, complex datasets, paid acquisition, HTML, and Metabase, Looker, or similar BI platforms.
- Experience performing analytics for both large companies and high-growth startups.
Pay
$100,000 – $170,000 USD base salary; $169,541.00 - $210,000.00 USD base salary
Tools
SQL, Python, HTML, Metabase, Looker, Meta, Google
AI focus
No specific AI work is described for the role.
Model-written summary · the original posting is authoritative