Demand Generation Manager

What you'll do

• Forecast and deliver a marketing-sourced pipeline goal, coordinating target-account outreach and account-based programs with sales.
• Allocate paid media budget based on cost per qualified opportunity, test for conversion improvements, and manage events and webinars.
• Lead three direct reports, manage agency performance, document channel playbooks, and use AI tools for marketing work.

What they ask for

• 8+ years in B2B demand generation, including at least 4 years targeting the US market.
• Near-native written and spoken English; proven demand-generation leadership during rapid growth and pipeline reporting to senior leadership.
• Experience with account-based marketing, B2B paid media budgets, conferences and trade shows, people management, and agency performance targets.
• Everyday use of AI tools in marketing with results; based in Latin America with working-hour overlap with US Eastern time; work history showing tenures of 18 months or longer.

Nice to have

• Experience building automated or agent-based marketing workflows, answer-engine optimization, or paid AI-platform advertising with attribution.
• Background in US independent wealth management technology, or experience with EOS or OKRs, HubSpot, advisor data providers, or customer advisory councils.

Pay

USD 24,000 to 36,000 per year (base salary)

Tools

HubSpot

AI focus

Use AI tools for account research, personalization, content creation, and campaign analysis; bonus experience includes automated or agent-based workflows, answer-engine optimization, or paid AI-platform advertising with attribution.