Raydar
Growth and Marketing Lead
$100K–$200K
San Francisco, California · Full-time · Posted Oct 5, 2026
- Experience
- 3+ years of marketing or growth experience in a startup.
About the job
Lead brand, content, demand generation, and product marketing to build an inbound growth engine for a software company serving technical buyers.
What you'll do
- Define brand positioning and produce written and visual content for technical audiences.
- Drive SEO, generative engine optimization, campaigns, and acquisition testing to grow awareness and inbound pipeline.
- Lead product marketing and launches, including competitive positioning and sales enablement.
What they ask for
- 3+ years of startup marketing or growth experience, supported by a portfolio of hands-on work.
- Examples of unconventional or guerrilla campaigns that delivered results.
- Experience with SEO and generative engine optimization, including improving organic reach.
- Strong writing and storytelling for technical audiences.
Nice to have
- Prior marketing or growth work at a software company serving technical users.
- Experience developing customer stories or technical content with large business customers, running community programs or events, or familiarity with conversational AI.
Pay
USD 100,000 to 200,000 per year (base salary)
Tools
SEO
AI focus
Drive generative engine optimization and newer AI-driven distribution channels; conversational AI familiarity is a bonus.
Model-written summary · the original posting is authoritative