Raydar
Senior Product Marketing Manager
$130K–$160K
Austin, Texas · Manager · Full-time · Posted Oct 1, 2026
- Experience
- Roughly five to eight years in product marketing within a B2B software company.
- Education
- A university degree in marketing or a related discipline, or equivalent experience.
About the job
Establishes and leads product marketing for a B2B software business, owning positioning, go-to-market launches, sales enablement, and AI-supported marketing workflows.
What you'll do
- Build the product marketing function, including reviewing assets and creating and implementing a playbook.
- Plan and execute go-to-market launches across products, partnerships, feature releases, and markets; lead sales enablement.
- Develop positioning, website messaging, customer proof points, and AI-supported workflows, collaborating across teams and mentoring regional marketing managers.
What they ask for
- Roughly five to eight years of product marketing experience within a B2B software company.
- History of creating a product marketing function from the ground up.
- Proven ownership of go-to-market launches from planning through delivery.
- University degree in marketing or a related discipline, or equivalent experience.
Nice to have
- Background in construction technology or proptech.
- Experience marketing to technical or field-based buyers.
Pay
USD 130,000 to 160,000 per year (base salary)
AI focus
Build and roll out AI-supported workflows for competitor tracking, research analysis, content drafting, and enablement production.
Model-written summary · the original posting is authoritative