Reevo
Builder - Founding Lifecycle Marketing Leader
San Francisco or Santa Clara · Hybrid · Full-time · Posted Sep 23, 2026
- Experience
- 8+ years.
About the job
Build and own Reevo’s lifecycle marketing system across outbound, lead nurture, customer onboarding, engagement, and expansion.
What you'll do
- Set lifecycle strategy and coordinate messaging across the customer journey and channels.
- Build and manage outbound, nurture, onboarding, and expansion programs; own copy, tooling, and results.
- Use data, testing, and AI to improve activation, retention, and pipeline contribution.
What they ask for
- 8+ years in lifecycle, email, or CRM marketing at high-growth AI or modern B2B SaaS companies.
- Experience building lifecycle programs from scratch across outbound, nurture, onboarding, and expansion, and owning results end to end.
- Hands-on skill in journey orchestration, including segmentation, triggers, suppression logic, and deliverability across email and in-app.
- Analytical and testing skills, including cohort analysis, stage-conversion measurement, and structured experimentation.
Nice to have
- Experience in Sales or Revenue technology.
- Comfort building and automating processes with Notion and AI tools.
Tools
Notion
AI focus
Use AI heavily for copywriting, segmentation, analysis, and workflow automation; build AI-enabled processes to increase output.
Model-written summary · the original posting is authoritative