Robinhood
Senior Product Marketing Manager
$129K–$195K
New York, NY +1 · Manager · Full-time · Posted Oct 23, 2026
- Location
- New York, NY
Menlo Park, CA - Experience
- 6+ years in B2B or B2B2C demand generation or growth marketing.
About the job
Leads go-to-market strategy and net-new prospect acquisition for a premium financial offering, building outbound campaigns, conversion paths, and marketing infrastructure.
What you'll do
- Build and run outbound marketing to reach prospects outside Robinhood’s customer base; coordinate additional channels with central marketing and Concierge.
- Own consultation and self-serve conversion paths, including lead qualification, routing, nurturing, and channel testing.
- Build the marketing technology stack and attribution, optimize acquisition efficiency, and coordinate launch execution across teams.
What they ask for
- 6+ years of experience in B2B or B2B2C demand generation or growth marketing, including hands-on campaign building.
- Experience building a marketing stack combining outbound channels with a live book-a-call/demo conversion flow, including automation, lead routing, scheduling, and attribution.
- Experience marketing a sales-assisted product with a funnel leading to a live conversation.
- Routine use of AI in marketing workflows and experience shipping outbound campaigns end-to-end while directing other teams or agencies.
Nice to have
- Experience in wealth management, private banking, RIA, or fintech serving high-net-worth customers; or regulated financial-services marketing.
- Experience with VIP or executive events, product marketing, growth/demand generation, content/brand, referral programs, or partner-channel marketing.
Pay
$166,000 — $195,000 USD (base pay); $146,000 — $172,000 USD (base pay); $129,000 — $152,000 USD (base pay)
Tools
LinkedIn, email, Salesforce
AI focus
Use AI routinely across marketing workflows and direct a hybrid workflow of human collaborators and AI tools.
Model-written summary · the original posting is authoritative