Robinhood
Social Media Manager, Brand
$99K–$150K
Menlo Park, CA +3 · Manager · Full-time · Posted Sep 18, 2026
- Location
- Menlo Park, CA
New York, NY
Menlo Park, CA
New York, NY - Experience
- 5+ years; preferably at a fast-paced consumer tech, fintech, or culturally relevant brand.
About the job
Own Robinhood’s brand storytelling and social-first creative strategy, campaigns, and activations across key platforms for Millennial and Gen Z audiences while meeting financial-services compliance standards.
What you'll do
- Set social content voice and strategy across X, TikTok, Instagram, YouTube, and Reddit; lead social-first campaigns and brand activations.
- Use cultural trends, social listening, and performance data to guide creative decisions and keep content relevant.
- Ensure brand and activation content complies with Robinhood’s Content Standards and financial regulations.
What they ask for
- 5+ years of experience in social media, brand marketing, or social-first creative roles, with a track record of leading campaigns or activations end-to-end.
- Deep fluency in Millennial and Gen Z culture and platform behavior, especially on X, TikTok, Instagram, and Reddit.
- Experience partnering with brand, creative, and campaign teams to develop culturally relevant social content.
- Strong written and creative communication, data-driven strategy skills, and ability to balance creativity with compliance.
Nice to have
- Experience at a fast-paced consumer tech, fintech, or culturally relevant brand.
Pay
$128,000–$150,000 USD (base salary); $112,000–$132,000 USD (base salary); $99,000–$117,000 USD (base salary)
Tools
X, TikTok, Instagram, YouTube, Reddit
AI focus
The role has access to AI tools and ongoing AI skill-building; no specific AI work duties are stated. Robinhood also uses AI tools to support parts of its recruiting process.
Model-written summary · the original posting is authoritative