Drimva

Roblox

Director of Product - Ads Performance

$383K–$439K

San Mateo, CA, United States · Director · Full-time · Posted Jan 14, 2026

Experience
12+ years of progressive product management experience.
Visa sponsorship
For US-based roles, the company may not be able to employ candidates whose U.S. work authorization is related to certain visa categories, or support future H-1B sponsorship at this time.

About the job

Leads strategy and execution for Roblox’s performance-based advertising platform, creating ad formats and products that serve developers, brands, and users.

What you'll do

  • Set the product strategy and roadmap for the performance-based ad platform, focused on KPIs for developers and brands.
  • Develop ad formats that fit the Roblox user experience while delivering advertiser value.
  • Lead cross-functional product development with engineering, DSA, and design, from planning through launch and optimization.

What they ask for

  • 12+ years of progressive product management experience.
  • Deep familiarity with performance-based ad tech and a proven track record working with brands, agencies, and media companies.
  • Understanding of advertising measurement, including attribution, incrementality, and media mix modeling.
  • Technical product leadership, including complex metrics, advanced A/B testing, and scalable product solutions.

Pay

$383,120 — $439,280 USD (base salary)

Model-written summary · the original posting is authoritative

First seen Oct 10, 2026 · Last verified Nov 5, 2026 (UTC)