Rover
Marketing Manager, Affiliate and Creator
$129K–$172K
Seattle · Hybrid · Manager · Full-time · Posted Oct 16, 2026
- Experience
- 8+ years; no alternative stated.
- Education
- Bachelor's degree required. Equivalent work experience counts too; a master's degree in a quantitative or business field is a plus.
About the job
Leads Rover’s US and international affiliate and performance-focused creator marketing, driving new-customer growth and awareness through partnerships, paid amplification, measurement, and agency management.
What you'll do
- Own affiliate strategy, partner recruitment and commissions, fraud prevention, and performance goals across the US, Canada, UK, and emerging EU markets.
- Manage creator partnerships and paid amplification in collaboration with Brand Social, including agency relationships, content compliance, and campaign cohesion.
- Lead reporting and testing, using channel metrics and incrementality methods to guide investment and demonstrate customer acquisition.
What they ask for
- 8+ years of influencer and affiliate marketing experience managing combined budgets of $5M+.
- Experience running programs across the US and international regions, specifically Canada, the UK, and the EU.
- Bachelor's degree required; equivalent work experience counts too.
- Hands-on experience with affiliate networks, tracking platforms, creator tools, agency management, and measurement methods including geo-uplift testing and MMM.
Nice to have
- Experience with pet or on-demand marketplace brands.
- Experience with ambassador, community, talent, performance partnership, co-marketing, or mobile marketing.
Pay
USD $129,139-$171,755 first-year salary range (base salary).
Tools
Rakuten, Impact, CreatorIQ, Python, MMM, multi-touch attribution
AI focus
Use scripts, Python, SaaS tools, and/or AI to improve workflow automation and increase capacity.
Model-written summary · the original posting is authoritative