Salesforce
Director, Product Management — Campaign Brief Agent
$197K–$345K
California - San Francisco · Office Tech-Flexible · Director · Full-time · Posted Aug 25, 2026
- Experience
- 8+ years; messaging, marketing tech, or personalization platform experience is described as ideal.
About the job
Leads the vision, development, launch, and ongoing improvement of an AI Campaign Brief Agent that turns marketing goals into campaign briefs and coordinates specialized agents for campaign execution.
What you'll do
- Define the product vision, roadmap, and agent orchestration model, and lead the product lifecycle through launch and iteration.
- Partner with marketing, engineering, data science, and compliance to design subscriber-centric campaigns and establish agent performance, safety, reliability, and explainability standards.
- Assess customer needs and campaign outcomes, measure agent performance, and build alignment and adoption across outbound messaging use cases.
What they ask for
- 8+ years of experience owning end-to-end product development in complex, data-driven systems.
- Ability to design and reason about multi-agent architectures, orchestration models, and delegation logic at scale.
- Strong understanding of behavioral data, engagement signals, fatigue models, and targeting logic.
- Proven cross-functional execution and strong communication, influence, prioritization, and customer-centric skills.
Nice to have
- Familiarity with journey orchestration tools, messaging APIs, campaign management, or customer engagement platforms.
Pay
$197,300 - $313,700 annually (base salary); $237,700 - $344,700 annually (base salary)
AI focus
Lead development of an AI agent that creates campaign briefs and bills of materials, delegates work to specialized agents, and supports campaign planning. Define agent performance, reliability, safety, guardrails, and explainability; measure accuracy, engagement lift, marketer confidence, and business outcomes.
Model-written summary · the original posting is authoritative