Salesforce
Sr Industry Product Marketing Manager (Financial Services)
$143K–$217K
Illinois - Chicago +3 · Office - Flexible · Manager · Full-time · Posted Sep 1, 2026
- Location
- Illinois - Chicago
Georgia - Atlanta
Washington - Seattle
Indiana - Indianapolis - Experience
- 7+ years of product marketing or related experience.
About the job
Leads financial services product marketing at Salesforce by shaping go-to-market strategy, messaging, content, customer engagement, and event narratives, using AI to support marketing work and team workflows.
What you'll do
- Develop industry go-to-market plans, positioning, messaging, and funnel content to support sales and customer adoption.
- Own customer and executive engagement, event sessions and presentations, website industry pages, and webinars.
- Use AI in marketing activities and build AI-assisted workflows that help the team operate more effectively.
What they ask for
- 7+ years of product marketing or related experience.
- Working knowledge of banking, wealth and asset management, and insurance, with ability to speak credibly to customers and Sales.
- Experience creating positioning, messaging, go-to-market plans, and content across the funnel; strong cross-functional influence and executive communication.
- Hands-on marketing experience with Claude Code, Slack Skills, and Gemini; comfortable presenting and coaching speakers.
Nice to have
- SaaS or enterprise technology experience is described as ideal.
Pay
$143,400 - $216,900 annually (base salary)
Tools
Claude Code, Slack Skills, Gemini
AI focus
Use AI as a starting point across marketing responsibilities and develop AI projects and assisted workflows to improve team effectiveness.
Model-written summary · the original posting is authoritative