Samsung
Senior Manager of Integrated Marketing
6625 Excellence Way, Plano, TX, USA · On-site · Manager · Full-time · Posted Nov 2, 2026
- Experience
- 8+ years.
- Education
- Bachelor's degree required; MBA or advanced degree preferred.
- Visa sponsorship
- Not eligible for immigration sponsorship.
About the job
Leads integrated marketing strategy and campaigns that connect business objectives, consumer insights, product priorities, and channels to deliver measurable business impact.
What you'll do
- Develop full-funnel integrated marketing plans and lead priority campaigns from brief through execution, optimization, and evaluation.
- Coordinate cross-functional teams and agencies, align stakeholders, and present campaign plans and results to senior leadership.
- Use campaign data and analytics to report performance, identify insights, and improve marketing effectiveness.
What they ask for
- 8+ years of experience in integrated marketing, consumer marketing, brand marketing, campaign strategy, go-to-market planning, or a related discipline.
- Experience leading complex, multi-channel integrated marketing campaigns from strategy through execution and measurement.
- Ability to translate business objectives and consumer insights into actionable marketing strategies and influence cross-functional teams and senior stakeholders.
- Bachelor's degree required.
Nice to have
- MBA or advanced degree.
Tools
PowerPoint, Excel, Microsoft Office
Model-written summary · the original posting is authoritative