Samsung
Sr. Brand Manager, Corporate Marketing – Plano, TX
6625 Excellence Way, Plano, TX, USA · On-site · Manager · Full-time · Posted Oct 15, 2026
- Experience
- Bachelor's Degree with 8+ years total experience or Master’s Degree with 6+ years of experience.
- Education
- Bachelor's Degree or Master’s Degree
- Visa sponsorship
- Not eligible for immigration sponsorship.
About the job
Leads brand and customer-experience initiatives that promote Samsung’s connected, AI Living experiences across products and customer touchpoints.
What you'll do
- Develop and execute cross-product marketing and CX activities for AI Living, informed by consumer trends, research, and performance data.
- Lead ideation, development, and launch of connected experiences across digital and physical settings, coordinating with product, design, SmartThings, retail, and other teams.
- Support campaigns, retail displays, showrooms, and event activations that showcase Samsung’s connected experiences.
What they ask for
- Bachelor's Degree with 8+ years total experience or Master’s Degree with 6+ years of experience.
- Demonstrated UX/UI/Interaction Design experience, such as creating wireframes.
- Strong brand marketing fundamentals and experience leading or helping execute campaigns from conception through launch and optimization.
- Understanding of IoT, connectivity technologies, and user experience design principles.
Nice to have
- Basic proficiency in Sketch, Figma, or Adobe XD.
- Adobe Creative Suite, specifically Illustrator and Photoshop.
Tools
SmartThings, Sketch, Figma, Adobe XD, Adobe Creative Suite, Illustrator, Photoshop
AI focus
Promotes AI Living experiences and identifies trends in AI, connectivity, and user experience.
Model-written summary · the original posting is authoritative