Sierra
Marketing Operations & Analytics Lead
$215K–$265K
San Francisco, CA · On-site · Full-time · Posted Jun 12, 2026
- Experience
- 12+ years spanning marketing analytics and marketing operations.
About the job
Own Sierra’s marketing measurement infrastructure and operational processes, connecting marketing programs to pipeline and revenue while improving campaign execution at scale.
What you'll do
- Build attribution, pipeline analytics, and performance reporting to assess marketing’s impact on pipeline and revenue.
- Develop ICP and account scoring, lead management and routing, and marketing experiments to improve opportunity quality and conversion.
- Manage campaign operations and partner with Marketing, GTM Ops, Finance, and Sales on planning, forecasts, and business reviews.
What they ask for
- 12+ years spanning marketing analytics and marketing operations.
- Expertise in attribution modeling, multi-touch funnel analysis, and pipeline/revenue measurement in long, multi-stage enterprise sales cycles.
- Hands-on experience with marketing automation, Salesforce, lead routing, and third-party enrichment tools.
- Strong SQL skills and experience with large datasets in modern data stacks; ability to explain complex analyses to non-technical stakeholders.
Pay
$215K – $265K (base salary)
Tools
Marketo, HubSpot, Salesforce, SQL, ClickHouse, Snowflake, BigQuery
Model-written summary · the original posting is authoritative