Snap
Lead, Product Marketing Manager - Measurement
$162K–$284K
New York, New York +3 · Manager · Full-time · Posted Oct 30, 2026
- Location
- New York, New York
San Francisco, California
Palo Alto, California
Los Angeles, California - Experience
- 8+ years of experience in product marketing, product strategy, or other relevant digital advertising roles.
- Education
- BS/BA degree or equivalent years of experience
About the job
Leads global product marketing for Snap’s advertising measurement solutions, shaping product strategy, messaging, and go-to-market execution.
What you'll do
- Own marketing strategy for first-party measurement, with secondary focus on signal and third-party measurement solutions.
- Translate advertiser feedback, industry trends, and competitive insights into product priorities and differentiated positioning.
- Lead global launches, seller readiness, and adoption in partnership with cross-functional teams.
What they ask for
- Strong understanding of digital advertising and advertiser measurement needs.
- Ability to influence product strategy through advertiser insights, competitive analysis, and commercial judgment.
- Ability to explain complex technical products as clear advertiser value.
- Cross-functional leadership across Product, Engineering, and Sales; strong analytical and communication skills.
Nice to have
- Product marketing or product strategy experience with advertising products at scale in a technology company.
- Hands-on digital ads measurement experience, including lift, attribution, incrementality, or signal solutions; or third-party measurement expertise.
Pay
Zone A: $190,000-$284,000 annually (base salary); Zone B: $181,000-$270,000 annually (base salary); Zone C: $162,000-$241,000 annually (base salary)
Tools
Conversion Lift
Model-written summary · the original posting is authoritative