Span
Senior Channel Marketing Manager
$140K–$170K
San Francisco · Manager · Full-time · Posted Oct 21, 2026
- Experience
- 10 years of B2B channel marketing experience.
- Education
- Bachelor’s degree in Engineering, Marketing, Business, or related field.
About the job
Own and execute channel marketing strategies and partner programs that grow awareness, demand, installer engagement, and revenue across residential electrification channels.
What you'll do
- Develop channel plans and audience-specific campaigns with Sales, Product, and Customer Support.
- Manage installer and distributor programs, partner co-marketing, sales enablement, and lead-generation initiatives.
- Define KPIs, report performance, optimize funnel conversion, and share field insights with Product and Engineering.
What they ask for
- 10 years of B2B channel marketing experience in a multi-channel sales environment.
- Bachelor’s degree in Engineering, Marketing, Business, or a related field.
- Proven record of driving incremental revenue through a multi-channel sales environment.
- Strong project management skills and ability to simplify technical concepts for diverse audiences.
Nice to have
- Deep understanding of target-market personas and audience development; knowledge of SPAN customer channels is a plus.
- Experience implementing CRMs, marketing automation tools, and analytics platforms.
Pay
$140K – $170K (base salary)
Tools
Salesforce
AI focus
Embrace new or leading-edge programs, processes, or products that positively impact the organization and its customers, including AI.
Model-written summary · the original posting is authoritative