Spotify
Performance Marketing Activation Specialist
$73K–$104K
New York, NY · Hybrid · Full-time · Posted Oct 8, 2026
- Experience
- 3+ years; app install and/or web conversion campaign experience.
- Education
- BA/BS or equivalent experience.
About the job
Plans, launches, and optimizes global direct-response acquisition and conversion campaigns across paid search and social to grow Spotify subscribers and users.
What you'll do
- Steward campaigns from trafficking and QA through launch, optimization, reporting, pacing, and billing reconciliation.
- Run experiments and A/B tests, analyze results, and support incrementality testing with analytics partners.
- Contribute to campaign strategy and budgets, coordinate cross-channel strategy, and manage vendor and platform relationships.
What they ask for
- 3+ years of hands-on performance marketing execution running app install and/or web conversion campaigns.
- Deep hands-on experience managing Google Brand and Nonbrand Search campaigns.
- Strong Excel/Sheets skills and knowledge of the marketing technology ecosystem, including media attribution.
- Experience using AI tools to streamline day-to-day work, especially campaign trafficking and management.
Nice to have
- In-house performance marketing experience.
- Experience with Meta, Snapchat, TikTok, Google App, Apple Search, or Smartly.
Pay
$73,000 – $104,000 USD base salary
Tools
Google Search, Meta, Snapchat, TikTok, Google App Campaigns (ACi, ACe), Apple Search Ads (ASA), Smartly, Google Analytics
AI focus
Use AI tools to streamline daily work, especially to automate campaign trafficking and management.
Model-written summary · the original posting is authoritative