StackAdapt
Director, Product Marketing
$180K–$248K
Canada +3 · Director · Full-time · Posted Sep 2, 2026
- Location
- Canada
United States
Canada
United States - Experience
- At least 7 years in a people leadership position.
About the job
Leads product marketing strategy and team development, scaling go-to-market programs, product adoption, retention, and market positioning for StackAdapt’s advertising platform.
What you'll do
- Set product messaging, positioning, value propositions, and go-to-market strategy in partnership with product, revenue, marketing, and executive teams.
- Build and manage the product marketing team and establish launch processes for new products, solutions, and features.
- Use market and customer research to inform product roadmap, pricing, category development, and AI adoption.
What they ask for
- Proven product marketing leadership, including building and scaling product marketing teams.
- Experience scaling launches and go-to-market motions, supporting revenue teams, and personally owning revenue targets.
- Leadership and working experience in ad tech and martech, with expertise in digital advertising, data, B2B, and marketing automation solutions.
- At least 7 years of experience in a people leadership position.
Nice to have
Pay
$168,000 — $231,000 CAD (base salary); $180,000 — $247,500 USD (base salary)
AI focus
Accelerate AI adoption and enablement across the organization to expand product adoption; the company also uses AI to streamline resume reviews and assess candidate fit, not to make final hiring or interview decisions.
Model-written summary · the original posting is authoritative