Stripe
Link Social Lead
US · Full-time · Posted Sep 10, 2026
- Experience
- 7 years, including meaningful time working in or alongside brand strategy.
About the job
Leads Link’s organic social strategy and agency partnership, stewarding brand expression, channel content, approvals, community engagement, and performance measurement.
What you'll do
- Set platform-specific organic social strategy and oversee editorial priorities and content quality across Instagram, TikTok, and X.
- Direct the agency relationship, including briefs, creative reviews, feedback, and stakeholder approval workflows.
- Measure social performance, surface community insights, and integrate social into launches and cross-functional communications.
What they ask for
- 7 years of experience, including meaningful work in or alongside brand strategy.
- Deep platform expertise across Instagram, TikTok, and X, including channel-level organic social direction and short-form video.
- Senior-level experience managing an agency or external creative partner, with strong writing and creative feedback skills.
- Experience working with Legal/Compliance on regulated or high-scrutiny content and navigating complex approvals.
Nice to have
- Experience building creator or ambassador programs; social listening platform fluency (Brandwatch, Sprinklr, Sprout Social, or equivalent).
- Familiarity with AI content tools; prior fintech, payments, or consumer brand experience; or marketing to early adopters and/or in the agentic technology space.
Tools
Instagram, TikTok, X, Brandwatch, Sprinklr, Sprout Social
AI focus
Familiarity with AI content tools for evaluating, prompting, and directing AI-assisted production from an agency is a strong plus.
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