TD Bank
Associate Digital Marketing Manager - Paid Social & Programmatic Performance Marketing
New York, New York +5 · Office Focused · Manager · Full-time · Posted Oct 29, 2026
- Location
- New York, New York
Greenville, South Carolina
Charlotte, North Carolina
Boston, Massachusetts
Mount Laurel, New Jersey
Portland, Maine - Experience
- 5+ years relevant experience; TD will consider a Bachelor's Degree and 3+ years of relevant experience instead.
- Education
- Undergraduate degree and/or relevant professional certifications, designations, or equivalent required.
- Visa sponsorship
- Not eligible for TD work visa support or sponsorship. Applicants must be authorized to work in the United States without current or future need for TD sponsorship.
About the job
Leads paid social and programmatic performance marketing strategy and execution to grow customer acquisition, optimize campaign results, and support business priorities.
What you'll do
- Build, manage, test, and optimize paid social and programmatic campaigns, including hands-on campaign work in Meta Ads Manager.
- Develop media plans, forecasts, business cases, and performance analysis; translate insights into recommendations for stakeholders.
- Coordinate with agencies and cross-functional partners on campaign execution, creative, reporting, and new marketing initiatives.
What they ask for
- 5+ years of relevant experience; alternatively, a Bachelor's Degree and 3+ years of relevant experience.
- Undergraduate degree and/or relevant professional certifications, designations, or equivalent required.
- Proven record scaling paid social performance marketing, including hands-on experience building and optimizing Meta conversion campaigns.
- Knowledge of marketing disciplines, strategy development, banking industry and customer markets, risk management, and budget management.
Nice to have
- Financial Services digital advertising experience; B2B marketing is a plus.
- Experience with paid social campaign setup, incrementality tests, agency management, and Meta CAPI / Pixel events.
Pay
$34.75 - $56.50 USD (base salary)
Tools
Meta Ads Manager, Meta, LinkedIn, Reddit, TikTok, Google Video, Programmatic Display, Meta CAPI / Pixel
Model-written summary · the original posting is authoritative