TikTok
Lead Content Designer (Multiple Positions)
San Jose, California · Full-time · Posted Oct 28, 2026
- Experience
- 6 years of related work experience; in lieu of a Bachelor’s degree, an additional 2 years of related work experience. The posting also requires 4 years in each of six specified experience areas.
- Education
- Bachelor’s degree or foreign equivalent degree in English, Communications, Journalism, Marketing, Human-Computer Interaction, Digital Media, or a related field; or equivalent experience (an additional 2 years of related work experience in lieu of a Bachelor’s degree).
About the job
Leads content design and UX writing for ad monetization products, improving ad clarity, performance, and user engagement across markets.
What you'll do
- Develop, optimize, and localize content design and UX writing strategies for advertising products; monitor performance and iterate on content.
- Use data analysis, user research, and competitive analysis to improve clarity, engagement, conversion, and revenue.
- Set scalable content guidelines and workflows, collaborate across teams, and mentor junior team members.
What they ask for
- Bachelor’s degree or foreign equivalent in a listed or related field, or an additional 2 years of related work experience in lieu of a Bachelor’s degree.
- 4 years working with designers and engineers on UX/UI content and maintaining content strategy guidelines and terminology glossaries.
- 4 years planning and facilitating user research and testing, and collaborating with cross-functional teams to localize UX/UI content.
- 4 years analyzing and presenting complex data and managing projects, timelines, and cross-functional tasks.
Pay
$236288 - $272000 per year (base salary)
Model-written summary · the original posting is authoritative