TikTok
Product Marketing Manager - Global Accounts & Agency - GBS
New York, New York · Manager · Full-time · Posted Oct 28, 2026
- Experience
- 5+ years; no alternative years stated.
- Education
- BA/BS degree or equivalent experience.
About the job
Leads go-to-market strategy and adoption planning for TikTok monetization products, translating product priorities into client solutions and driving launches, sales readiness, and measurable revenue outcomes.
What you'll do
- Plan and execute product launches, positioning, client activation, and sales enablement.
- Coordinate with Product, Sales, and other teams to represent client needs and align roadmaps and launch readiness.
- Lead client research and testing, and track adoption and revenue performance to inform product improvements.
What they ask for
- BA/BS degree or equivalent experience.
- 5+ years in product marketing, product management, GTM strategy, or strategy and operations; preferably in digital media or advertising.
- Proven ability to translate product strategy into client solutions with measurable revenue results.
- Strong analytical, communication, stakeholder-management, and cross-functional launch skills.
Nice to have
- STEM or MBA degree; experience in digital advertising, SaaS, or management consulting.
- Experience with performance media, signals integration, AI for creative or ad placement products, or a top 6 global agency.
Tools
pixels, API
AI focus
Experience with AI for creative or ad placement products is a plus.
Model-written summary · the original posting is authoritative