TikTok
Subscription Product Manager - TikTok Shop
Seattle, Washington · Manager · Full-time · Posted Oct 28, 2026
- Education
- Bachelor’s degree or above.
About the job
Owns the strategy and optimization of TikTok Shop subscription and repurchase products to increase adoption, retention, purchase frequency, and customer lifetime value, adapting global frameworks for the US market.
What you'll do
- Set subscription product strategy, including benefits, pricing logic, and value proposition.
- Lead cross-functional execution and optimize membership benefits and incentives.
- Build experimentation frameworks to measure impact on retention, RPR, and LTGMV.
What they ask for
- Bachelor’s degree or above.
- Experience owning complex product areas with significant cross-functional dependencies.
- Experience in subscription, membership, or loyalty programs.
- Background in e-commerce, fintech, or consumer platforms; analytical experience in experimentation and ROI modeling.
Nice to have
- Experience in e-commerce is a plus.
Model-written summary · the original posting is authoritative