TikTok
Technical Product Specialist (TPS) - Performance (Advertisement Team)
San Jose, California · Full-time · Posted Oct 28, 2026
- Experience
- The role description says 2–5 years in customer support, technical support, product operations, or a related support function. Preferred: 2+ years in Ad tech/digital technology fields.
About the job
Troubleshoots advertising campaign delivery and performance issues, analyzes ticket and customer feedback, and helps improve product support and workflows.
What you'll do
- Investigate advertiser and internal tickets involving campaign delivery and performance.
- Prepare support resources and enablement materials for advertising product launches; improve ticket quality, issue categorization, and knowledge management.
- Analyze feedback and performance evidence, then communicate actionable issue details and priorities to Product and Engineering.
What they ask for
- Understand the ad lifecycle from creation and review through delivery, spend, conversion, and attribution, including potential anomalies.
- Distinguish setup issues, policy changes, data delays, system incidents, and market fluctuations; use time-series comparison, segmentation, funnel breakdown, and WoW/DoD movement to investigate.
- Track spend, impressions, clicks, conversions, CPA, CVR, CTR, and budget utilization.
- Provide Product and Engineering with reproduction conditions, affected scope, metric evidence, and prioritization rationale.
Nice to have
- 2+ years of experience in Ad tech/digital technology fields.
- Experience driving technical implementation with advertising/software products alongside client technical teams; successful cross-functional collaboration.
Model-written summary · the original posting is authoritative