TikTok
TikTok Shop - Brand Campaign Manager
Seattle, Washington · Manager · Full-time · Posted Oct 28, 2026
- Experience
- 3+ years in brand marketing, e-commerce campaign management, or a related field.
About the job
Plans and executes integrated TikTok Shop brand campaigns to increase brand awareness, user engagement, and business growth.
What you'll do
- Develop and launch campaigns, including Super Brand Day and New Arrivals.
- Build campaign strategies using business objectives, market trends, and seller positioning; collaborate with internal teams, agencies, and sellers.
- Monitor campaign performance, analyze results, and optimize strategies.
What they ask for
- Proven ability to manage large-scale brand activations or campaigns with measurable success.
- Strong analytical skills and ability to turn data into actionable insights.
- Excellent collaboration and project management skills.
Nice to have
- Experience in a 4A creative agency, digital marketing, social media, or cross-channel campaign execution.
- Curiosity, self-motivation, adaptability, and resilience.
Model-written summary · the original posting is authoritative