TikTok
TikTok Shop - Category Manager - Beauty
New York, New York · Manager · Full-time · Posted Oct 28, 2026
About the job
Leads TikTok Shop’s Beauty category growth by setting strategy, managing a category team, and building partnerships with brands, merchants, and cross-functional teams.
What you'll do
- Manage a team acquiring brands, distributors, and merchants, and develop the category’s growth strategy and priorities.
- Develop collaborative merchant models and provide clients with strategic content, creator, affiliate, agency, merchandising, and logistics solutions.
- Coordinate with cross-functional teams, update clients on product and promotional opportunities, and represent TikTok Shop at industry events.
What they ask for
- Experience in e-commerce business.
- Experience as a people manager, managing a significant team size.
- Track record of meeting and exceeding sales goals; sales and business development skills, including command of B2B and B2C funnel structures.
- Experience recruiting, hiring, onboarding, and developing a strong team.
Nice to have
- Experience in content-based e-commerce.
- Strong connections with brands and distributors; creative problem-solving.
Model-written summary · the original posting is authoritative