TikTok
TikTok Shop - Category Manager, Personal Care & Life
Los Angeles, California · Manager · Full-time · Posted Oct 28, 2026
About the job
Scales enterprise merchant partnerships and drives topline revenue growth for TikTok Shop’s US commerce business, focusing on the Personal Care & Life category.
What you'll do
- Acquire and incubate merchants to support category growth, and develop collaborative models aligned with their plans.
- Partner cross-functionally to address business growth challenges and provide sellers with strategic content, operations, creator/affiliate/agency, merchandising, and logistics solutions.
- Update active sellers on TikTok Shop product developments and promotional opportunities.
What they ask for
- Track record of delivering and exceeding sales, GMV, or other commercial goals.
- Excellent interpersonal and negotiation skills.
- Good team player, fast learner, and open to change.
Nice to have
- E-commerce experience spanning both platform and brand/merchant sides; content-based e-commerce experience.
- Familiarity with TikTok and other content platforms; strong connections with brands and distributors.
Model-written summary · the original posting is authoritative