TikTok
TikTok Shop - Creator Growth Strategy Manager
Los Angeles, California · Manager · Full-time · Posted Oct 28, 2026
- Experience
- 5+ years in a related field.
- Education
- Bachelor’s degree in Business, Economics, Marketing, Data Science, or a related field.
About the job
Builds growth strategies and operational programs for U.S. TikTok Shop creators, improving their progression from acquisition and onboarding to sustained sales and retention.
What you'll do
- Own creator growth programs and funnel metrics across acquisition, activation, first publication, first order, sales, retention, and tier progression.
- Segment creators and develop differentiated strategies for priority cohorts; identify funnel drop-offs and measure outcomes.
- Partner with product and algorithm teams to improve matching, onboarding, performance feedback, and automated growth interventions.
What they ask for
- Bachelor’s degree in Business, Economics, Marketing, Data Science, or a related field.
- 5+ years of experience in growth operations, creator operations, user growth, platform operations, e-Commerce operations, or a related field.
- Hands-on ownership of demand-side or supply-side growth funnels and lifecycle programs.
- Strong analytical, project management, and cross-functional collaboration skills; able to use data to diagnose bottlenecks and make operational decisions.
Nice to have
- Experience in creator ecosystems, social commerce, affiliate commerce, short-form video, livestream e-commerce, or content platforms.
- U.S. market experience; proficiency in SQL, BI tools, experiment design, cohort or retention analysis, or basic causal inference methods.
Tools
SQL, BI tools
Model-written summary · the original posting is authoritative