TikTok
TikTok Shop - Product Operation Manager, Brand Operations GTM
Seattle, Washington · Manager · Full-time · Posted Oct 28, 2026
- Experience
- Minimum 3 years in strategy operations or a related field.
- Education
- Bachelor's degree or equivalent experience.
About the job
Lead U.S. TikTok Shop merchant certification strategy and execution, setting quality standards and improving the program through market research and feedback.
What you'll do
- Research U.S. consumer and merchant needs and establish an NPS feedback loop.
- Define and refine Top-Tier Store criteria and translate them into merchant vetting and evaluation rules.
- Roll out certification rules across industry categories and work with Product and Strategy teams to optimize the program.
What they ask for
- Ability to manage complex projects from inception to completion in fast-paced, ambiguous environments.
- Strong analytical and problem-solving skills, including using data to guide strategy and measure performance.
Nice to have
- Experience with creator ecosystems or content-based commerce, such as livestream shopping or influencer-led affiliate models.
- Familiarity with U.S. commerce best practices, merchant operations, and consumer behavior.
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