TikTok
TikTok Shop - Seller Strategy Lead
Los Angeles, California · Full-time · Posted Oct 28, 2026
About the job
Leads seller strategy and operations for TikTok Shop’s U.S. Jewelry, Luxury Resale, Art & Nature businesses, turning business priorities into seller programs, campaigns, and cross-functional execution.
What you'll do
- Develop seller strategy, growth programs, operating plans, and scalable playbooks for JLRN.
- Own campaign strategy and performance, balancing near-term GMV growth with long-term seller and category health.
- Coordinate cross-functional partners, influence product and resource priorities, and lead the seller strategy and operations team.
What they ask for
- Experience in strategy, business operations, seller operations, e-commerce, marketplace, or a related field developing seller, merchant, campaign, or marketplace growth strategies.
- Proven experience leading teams and managing complex, cross-functional initiatives.
- Strong strategic and analytical skills, including using data to prioritize opportunities and evaluate impact.
- Excellent stakeholder management and communication skills; strong ownership and sound judgment.
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