Drimva

Upstart

Principal Product Manager, Growth

$188K–$260K

United States +2 · Remote · Principal · Full-time · Posted Aug 19, 2026

Location
United States
Remote
remote
Experience
8+ years of product management experience.

About the job

Own the strategy and evolution of Upstart’s end-to-end credit conversion experience, improving how customers find credit products and move from application through approval, offer acceptance, and funding.

What you'll do

  • Identify and address high-impact friction across the conversion funnel, optimizing across Upstart’s credit portfolio.
  • Set success metrics, analyze segmented funnel data, and prioritize opportunities using experimentation where appropriate.
  • Lead cross-functional work with engineering, design, analytics, ML, marketing, compliance, and leadership; use GenAI to synthesize input, analyze data, and prototype concepts.

What they ask for

  • 8+ years of product management experience, including significant B2C ownership of high-scale mobile and desktop consumer experiences with proven business impact.
  • Demonstrated success improving a complex conversion funnel through product strategy, experimentation, analytics, and customer insight, and leading a team to KPIs.
  • Strong quantitative judgment and experimentation skills, including experiment design, A/B testing, funnel analysis, and evaluating downstream effects.
  • Experience leading complex cross-functional initiatives; excellent written and verbal communication.

Nice to have

  • Experience in fintech, lending, financial services, marketplaces, insurance, or another regulated, high-consideration industry.
  • Experience with personalization, recommendation systems, matching, pricing, or ML-powered consumer experiences; familiarity with Plaid or similar financial-data infrastructure.

Pay

$187,900 — $260,000 USD (base salary); $182,800 — $230,000 CAD (base salary)

Tools

GenAI, A/B testing, Plaid

AI focus

Use GenAI to synthesize qualitative inputs, conduct exploratory analysis, and prototype concepts; preferred experience includes ML-powered consumer experiences.

Model-written summary · the original posting is authoritative

First seen Oct 27, 2026 · Last verified Nov 5, 2026 (UTC)