Upstart
Senior Group Product Manager, Marketing Platform
$188K–$260K
United States +2 · Remote · Manager · Full-time · Posted Oct 22, 2026
- Location
- United States
Remote
Remote - Experience
- 8+ years of product management experience, including at least 2+ years of direct people management; 4+ years managing platform, infrastructure, or other technically complex products.
- Education
- Bachelor's degree in Analytics, Engineering, Mathematics, Statistics, or a related field (or its equivalent).
About the job
Leads the strategy and evolution of Upstart’s marketing technology platform, managing Product Managers and enabling scalable, coordinated marketing across channels.
What you'll do
- Set the platform strategy and roadmap, evaluating tools, data infrastructure, and workflows across marketing channels.
- Partner with Engineering, Analytics, Machine Learning, and Marketing to improve integrations, measurement, attribution, and operations.
- Lead, coach, and develop a team of Product Managers; shape the long-term vision for AI-powered marketing capabilities.
What they ask for
- Bachelor's degree in Analytics, Engineering, Mathematics, Statistics, or a related field (or its equivalent).
- 8+ years of product management experience, including at least 2+ years of direct people management experience.
- 4+ years managing platform, infrastructure, or other technically complex products.
- Experience delivering platform strategies and roadmaps, improving complex technical systems, and translating business requirements into technical product specifications; knowledge of marketing technology ecosystems.
Nice to have
- Familiarity with data architecture, attribution, measurement frameworks, and analytics infrastructure.
- Experience in financial technology or regulated industries, including data governance and compliance.
Pay
$187,900 — $260,000 USD (base salary); $182,800 — $230,000 CAD (base salary)
Tools
customer data platforms, campaign management tools, marketing automation, digital analytics
AI focus
Shape the long-term vision for AI-powered marketing capabilities, including cross-channel orchestration, personalization, and data-driven optimization.
Model-written summary · the original posting is authoritative