Veeva Systems
Vice President of Marketing - Crossix
$175K–$275K
New York - New York City · On-site · Director · Full-time · Posted Sep 11, 2026
- Experience
- 10+ years of B2B marketing experience, including 5+ years leading marketing teams.
About the job
Leads Crossix marketing, shaping product positioning and go-to-market programs for Measurement and Audience products to strengthen market presence and drive demand.
What you'll do
- Own product positioning and value propositions; lead annual marketing planning and flagship customer events.
- Build multi-channel content and targeted go-to-market programs, and equip sales teams with messaging and enablement materials.
- Lead and develop the product and field marketing team while partnering with Strategy, Sales, and Product.
What they ask for
- 10+ years of B2B marketing experience, including 5+ years leading marketing teams.
- Strong product marketing background at ad-tech or media companies.
- Ability to translate complex technical capabilities into clear messaging and thought leadership.
- Proven track record launching go-to-market programs and collaborating across Sales, Strategy, and Product.
Nice to have
- Life Sciences industry experience or work with businesses providing high-value solutions to life sciences companies.
- Experience with marketing automation and CRM systems such as Marketo, Salesforce, or Hubspot.
Pay
USD 175,000 - USD 275,000 base salary
Tools
Marketo, Salesforce, Hubspot
Model-written summary · the original posting is authoritative