WebFX
Digital Marketing Specialist - Account Manager
Lancaster, PA · On-site · Manager · Full-time · Posted Sep 14, 2026
- Experience
- Minimum 1 year in SEO/digital marketing, or 2 years in a marketing role.
- Education
- Bachelor’s degree; all majors welcome.
About the job
Manage client relationships and plan, execute, analyze, and optimize digital marketing campaigns to support clients’ business goals.
What you'll do
- Serve as the primary contact for a portfolio of clients, building relationships and providing recommendations.
- Develop and execute SEO, AI Search Visibility, and PPC campaigns; optimize websites and paid search performance.
- Analyze campaign results, report on ROI, and lead keyword research, competitive analysis, and testing.
What they ask for
- Bachelor’s degree; all majors welcome.
- Minimum 1 year of SEO/digital marketing experience, or 2 years of experience in a marketing role.
- GPA of 3.4 or above.
- Strong customer service, communication, and presentation skills.
Nice to have
- Experience at a marketing or advertising agency.
Tools
Excel/Google Suite, AI tools, SEO, Google Ads, Analytics, HTML, Google Analytics, RevenueCloudFX
AI focus
Use AI tools and develop digital marketing strategies that include AI Search Visibility.
Model-written summary · the original posting is authoritative