Whatnot
Sr. Creative Strategist, Performance Marketing
$158K–$175K
Los Angeles, CA +3 · Senior · Full-time · Posted Jun 17, 2026
- Location
- Los Angeles, CA
New York, NY
San Francisco, CA
Seattle, WA - Experience
- 6+ years in performance creative or paid social.
About the job
Leads strategy, development, and execution of performance marketing creative across categories and international channels to drive conversion, engagement, and growth.
What you'll do
- Own creative briefs and direction from concept through handoff, partnering with editors, designers, marketers, and creator teams.
- Build and test a pipeline of creative, including direct-response TV concepts and copy across video and static formats.
- Analyze creative performance, share category lookbacks, and use results to guide future strategy and testing.
What they ask for
- 6+ years of experience in performance creative or paid social.
- Experience owning a category, product, or audience workstream end-to-end as primary creative strategist.
- In-house experience at a consumer brand, marketplace, creator platform, or high-growth startup.
- Experience taking work from concept to execution as both writer and strategist, and directing creative partners.
Nice to have
- Experience making DRTV or CTV direct-response ads.
Pay
$158K - $175K (base salary; currency not stated)
Tools
Meta, TikTok, YouTube, AppLovin
Model-written summary · the original posting is authoritative