Whoop
AVP, North America Sales
$180K–$245K
Boston, MA · On-site · Full-time · Posted Sep 18, 2026
- Experience
- 15+ years in sales, commercial leadership, or general management; 8+ years leading large-scale sales or commercial organizations.
- Visa sponsorship
- Participates in E-Verify to determine employment eligibility.
About the job
Leads WHOOP’s North American sales strategy and organization across retail, wholesale, strategic accounts, and other third-party channels to grow revenue, distribution, and membership acquisition.
What you'll do
- Develop and execute the North America commercial strategy, operating plan, targets, and forecasts.
- Expand retail distribution and lead major partner relationships, negotiations, and joint business plans.
- Build and lead the sales organization, driving performance, launches, and cross-functional commercial execution.
What they ask for
- 15+ years of sales, commercial leadership, or general management experience in a relevant consumer category.
- 8+ years leading large-scale sales or commercial organizations.
- Proven North American revenue growth and deep experience with major retail, wholesale, or omnichannel businesses.
- Experience building sales organizations, managing commercial economics, and working with C-suite executives; willingness to travel regularly.
Nice to have
- Experience scaling a premium consumer technology or connected-device brand, or in subscription, membership, or recurring revenue businesses.
- Experience with DTC and third-party channels; commitment to using AI tools in day-to-day tasks.
Pay
$180,000 - $245,000 USD base salary
AI focus
Use AI tools in day-to-day tasks while maintaining the quality standards of personal contributions.
Model-written summary · the original posting is authoritative