Wordware
Head of Growth
$200K–$280K
San Francisco · On-site · Director · Full-time · Posted May 20, 2026
- Visa sponsorship
- Requires US work authorization; open to O-1 or J-1 visa sponsorship for exceptional candidates.
About the job
Own and build Sauna’s demand-generation function, bringing new people to the product and managing acquisition costs across channels.
What you'll do
- Build and run acquisition across Meta and Google, then develop lifecycle, affiliate, creator, content, SEO, and AEO programs; write campaign and launch copy.
- Set up measurement and report weekly acquisition volume and cost, including channel unit economics, CAC, and incremental impact.
- Manage channel budgets and build a growth team as channels prove out.
What they ask for
- Hands-on experience running ads, including channel selection, creative, budget, performance analysis, and stopping ineffective campaigns.
- Understanding of conversion events, match rates, and the effects of broken tracking.
- Experience growing something from unknown to known, with measurable results.
- Strong writing, technical ability to ship landing pages and brief SEO work, and experience owning budgets and hiring growth staff.
Pay
$200,000 to $280,000 USD base salary
Tools
Meta, Google, X, YouTube, LinkedIn, TikTok
AI focus
Use Sauna and agents to build growth systems with feedback loops; apply AI to content and answer-engine optimization.
Model-written summary · the original posting is authoritative