WorkOS
Growth Marketing Generalist
$135K–$185K
San Francisco · Hybrid · Full-time · Posted Sep 28, 2026
- Experience
- Experience in a marketing role at a B2B software or technology company; no years specified.
About the job
Executes WorkOS growth marketing programs across campaigns, events, content, and measurement for a technical B2B audience.
What you'll do
- Coordinate developer events, conferences, and dinners, including logistics, registration, on-site support, and follow-up.
- Manage program timelines and create campaign copy and content; coordinate with sales, design, and product.
- Track program performance and campaign UTMs, report results, and identify opportunities to improve.
What they ask for
- Marketing experience at a B2B software or technology company.
- Track record of shipping marketing work end to end, managing multiple programs, and meeting deadlines.
- Clear writing ability for technical audiences and hands-on event experience.
- Comfort with marketing automation or email tools, a CMS, and analytics; enough technical context to understand developer tools.
Nice to have
- Experience marketing developer tools, infrastructure, or API products.
- Previous startup experience, particularly in high-growth PLG organizations.
Pay
$135K – $185K USD base salary
Tools
UTMs, LLMs
AI focus
Hands-on use of AI-native tools, LLMs, agents, and automation in marketing workflows.
Model-written summary · the original posting is authoritative